Caffè Nero is a British coffeehouse company headquartered in London, England. Founded in 1997 by Gerry Ford, currently, the company runs more than 1000 coffee houses in eleven countries: the UK, Ireland, Sweden, Poland, Cyprus, Croatia, Turkey, the UAE, Oman, and the United States. In 2009 Caffè Nero bought and opened its own coffee roastery, which supplies the coffee to all its coffee houses worldwide.
Caffè Nero Ltd is wholly owned, through a long chain of intermediary companies – including UK-based Nero Group Holdings Ltd and Luxembourg-based Rome Intermediate Holdings Sarl – by the holding company Saratoga Limited based on the Isle of Man.
The company has a reward scheme for customers. Each time a coffee is purchased, the customer’s loyalty card is stamped with the ‘Nero Coffee Bean Logo’. Once a card has nine stamps, the bearer is entitled to a free drink.[19] Caffè Nero also offers double reward stamps for every customer who uses a reusable cup in its stores
Caffè Nero participates in numerous waste and recycling initiatives including the London First Mile scheme which collects coffee grounds and converts them into bio-fuel.