Call Connection Service

This call connection service is provided by Directory Network Ltd and is in no way linked or affiliated with Sealy. The direct number can be found here at a lower cost.

All calls to our directory and call connection service are charged at a flat rate of £6 plus your phone company’s access charge.

All calls to our directory and call connection service are charged at a flat rate of £6 plus your phone company’s access charge.

Our Service: Calling from a Landline? Have a pen & paper ready.

Large businesses don’t like customers making telephone calls, so make it as difficult as possible on their website to hide away the contact telephone numbers and instead push you through to endless FAQ pages on their website. Directory Network makes it easy. Just select the business that you want to be connected with, then, click the call now button and we will do the rest.

When you use our services, we confirm the price of the service to you on the call. In addition, we will also read out to you the direct contact number for the service that you call. We recommend having a pen and paper to hand so that you can write this number down and contact them directly if required. Following the call, if you called from a mobile, we will also send you a free text with the services direct telephone number on it.

Want to record your call with Sealy? Directory Network offers a simple solution at no additional cost – simply select from the options to record your call and once the call is complete, we will send you a free text message with a link to your recording.

Our call recordings are sent to you by SMS once you finish your call. The call recording link is available for 30 days and we would recommend that you download the recording and store it in a safe place if you require it after the 30 day period.

If you are calling from a landline and wish to retrieve your call recording, you will need to use our contact form. Please tell us the telephone number you called from and an email address and we can send the call recording to you.

Directory Network connects customers to a wide range of businesses, including; travel, delivery services, catalogue and online shopping, mobile phone providers and energy suppliers.

We save customers time and connect you quickly through to the business that you wish to speak with.

The services mentioned on this website are provided by Directory Network Limited. We are not affiliated to or linked to any of the businesses mentioned on our website. We offer a call connection service

Sealy

Customer Services

Address

Station Road, Aspatria, Wigton, CA7 2AS

Phone

01697 320342

Hours

Mon - Fri: 9am - 5pm

Sealy (formerly the Sealy Corporation) is an American brand of mattresses marketed and sold by Tempur Sealy International. It draws its name from the city where the Sealy Corporation originally started, Sealy, Texas, United States.

In 1881, cotton gin builder Daniel Haynes lived in Sealy, Texas, located west of Houston. He began making cotton-filled mattresses for his friends and neighbours. In 1889, he patented an invention that compressed cotton for use in his mattresses. Eventually, the mattresses became so popular he was able to sell the patents to manufacturers in other markets. The term “Mattress from Sealy” was coined to describe what was produced.

During 1906, after much success as an advertising executive, Earl Edwards purchased the patents and gained manufacturing knowledge from Haynes. Edwards took the name “Sealy” for his new company and expanded it to a national market.

Due to a lack of funding for manufacturing, Sealy expanded using a licensing expansion similar to that of Coca-Cola. By 1920, Sealy had 28 licensed plants and was the first mattress company to expand using a licensing program.

During the Great Depression, the mattress industry was hit hard. Sealy lost most of its licensees and narrowly escaped bankruptcy itself. The company consolidated with the surviving licensees and created what is now known as Sealy, Incorporated.

Sealy operated as a franchisor out of its Chicago headquarters. Its licensees were, under the terms of their licensing agreement, only supposed to sell in a designated trading area that did not conflict with those of other franchisees. The largest licensee, Cleveland-based Ohio Mattress Company (founded by the Wuliger family and operated by Ernest M. Wuliger), defied these restrictions and sold into markets reserved for other franchisees. The conflict resulted in Ohio Mattress filing an antitrust suit against Sealy in 1971. The issue was decided fifteen years later with a near-total victory for Ohio Mattress. Unable to come up with the $77m awards, Sealy Incorporated and all but one of the other franchisees were forced to sell to Ohio Mattress, and the company became the world’s largest bedding manufacturer by sales.

Merchant banking firm Gibbons Green Van Amerongen took Sealy private in an April 1989 leveraged buyout, a deal which netted Sealy shareholders US$965m. First Boston made a bridge loan to the buy-out firm just as Drexel Burnham Lambert was running into trouble and the junk bond market was drying up, and was stuck with the loan. The failed deal, known as “burning bed”, led to a dramatic slow-down in leveraged buyouts. Gibbons Green dissolved and First Boston was forced into the arms of Credit Suisse.

In 1990, Ohio Mattress assumed the Sealy name that it had acquired when it purchased Sealy Inc. In 1998 Sealy announced that it was moving from Cleveland to the High Point, North Carolina area.

Bain Capital and a team of Sealy’s senior executives acquired the company in 1997. In 2004, the company was acquired by Kohlberg Kravis Roberts and a team of Sealy management. The deal was valued at $1.5 billion but included significant debt. The company operated as a privately held corporation until 2005. On June 30 of that year, it announced an initial public offering of common stock. The company said proceeds from the IPO would go to paying down debt, funding global operations and paying private equity firm Kohlberg Kravis Roberts to “terminate our future obligations under our management services agreement.”

In September 2012, Tempur-Pedic International (TPX) announced an agreement to purchase Sealy (NYSE:ZZ) for about US$229 million.

Sealy’s corporate headquarters are located in Trinity, North Carolina. Although Sealy’s website claims that they are the largest manufacturer of mattresses in the world, Tempur-Pedic had greater revenue than Sealy in 2011. Sealy has 25 U.S. plants and a 17.8 per cent share of the country’s mattress sales.

Sealy sells the majority of its mattresses under its three main brands: Sealy Posturepedic, Stearns & Foster, and Bassett.

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