HelloFresh SE is a German publicly traded meal-kit company based in Berlin, Germany. It is the largest meal-kit provider in the United States, and also has operations in Australia, Canada, Denmark, New Zealand, Sweden, and Western Europe (including the UK, Luxembourg, Germany, Belgium, France, the Netherlands).

HelloFresh’s business model is to prepare the ingredients needed for a meal and deliver them to customers, who must then cook the meal using recipe cards, which takes around 30–40 minutes. It generally provides about three two-person meals a week for about $60 to $70. It offers a choice from about 19 recipes. In the United States, HelloFresh offers a wine-subscription service, based on that of its competitor Blue Apron. In several markets, it provides “Rapid Box” meals which take only 20 minutes to prepare. In March 2018, HelloFresh announced their acquisition of Green Chef, the USDA-certified organic meal kit company. HelloFresh will now offer the largest selection of meal plans for consumers, adding Green Chef’s popular organic vegan and gluten-free menus, including those plans compliant with Paleo and Keto diets.