Ladbrokes Coral is a British betting and gambling company. It is based in London. It previously owned the Hilton hotel brand outside the United States and was known as Hilton Group plc from 1999 to 2006. In November 2016, Ladbrokes acquired Gala Coral Group and changed its name to Ladbrokes Coral.
In March 2018, Ladbrokes completed its omnichannel integration strategy with software provider Playtech, offering single account functionality for all its online, mobile and retail products in the United Kingdom. Also in March 2018, GVC Holdings completed its acquisition with GVC shareholders owning 53.5% and Ladbrokes Coral 46.5% of the combined company.
In December 2018, Ladbrokes paid victims £1 million in compensation after it was disclosed that a problem gambler had been stealing funds from his business clients to fund his habit. The payments were made on the condition that the victims did not report the operator to the UK Gambling Commission, the regulatory body in charge of monitoring all gambling in the United Kingdom.
On 31 July 2019, the UK Gambling Commission announced that Ladbrokes Coral would pay £5.9m for past failings in anti-money laundering and social responsibility. An investigation found that the companies failed to put in place effective safeguards, to prevent consumers from suffering gambling harm and against money laundering, between November 2014 and October 2017.
On 14 February 2020, the Liquor and Gaming New South Wales regulatory agency imposed a fine of AUD207,500 on Ladbrokes Australia and another GVC Holdings brand, Neds, for offering illegal gambling inducements to residents in New South Wales. The regulator called it “the biggest ever fine of its kind” in NSW.
In November 2020, GVC (the company that owns Ladbrokes Coral) announced its intention to improve its reputation by withdrawing its businesses, including its affiliates, from all countries where there is unregulated gambling by 2023. It said it would also change its name to Entain in due course.